DULUX HERITAGE RANGE ARRIVES AT LEYLAND SDM

When it comes to paint, there is no such thing as too much choice. That’s why we’ve added Dulux Heritage to our range, offering our customers luxury colours to choose from, whether it’s for their own properties, or for their clients. The full Heritage range is available from the Leyland SDM website for delivery. Or, for added convenience, the paints can be ordered for collection at any of our 32 stores across London.

Luxury has always been at the heart of the Dulux ethos. It’s a little known fact that the ‘lux’ in Dulux actually stands for luxury! And the Heritage range really does deliver on that front thanks to its unique formulation. The collection offers two distinct finishes: Velvet Matt for a soft-to-touch finish on walls and Eggshell for stunningly smooth woodwork and metal.

As Marianne Shillingford, Creative Director at Dulux, puts it: “Who wouldn’t want to drape themselves and their walls in the finest velvet?” Well, when you put it like that… Marianne explains: “The pure delight lies in how it feels to the touch. Soft and smooth like silk velvet. Now that is the kind of luxury every wall deserves.”

But it’s certainly not all style and no substance as these stunning paints have been created to be ultra-durable and washable, making them perfect for the busy family home. Marianne added: “The rich, creamy formulation is easy to apply and dries to a premium matt finish which is tough enough to deal with everything real-life throws at it.”

The colour palette has been inspired by classic shades from the history of British architecture and design, reimagined for the modern-day home. All 112 shades are available in a wide range of Dulux Trade finishes to enable you to select the right paint for your home. Dulux Trade is the brand’s highest quality paint and the trusted choice of decorating professionals.There’s a science behind the colours on offer with paint analysts (yes, they exist) taking inspiration from periods of historical significance between 1714 and 1939, ensuring every shade feels truly timeless. A choice of 112 shades might feel a daunting prospect, but Dulux has thoughtfully split the tones into three categories:  pale, mid and deep.

Decorators have trusted Dulux for 90 years – and the Heritage range offers even more choice. The quality of Heritage is backed by the Dulux Promise that each can of paint will deliver the perfect colour, uniform finish and the coverage stated, or Dulux will replace it.

We’re delighted to add Dulux Heritage to our offering at Leyland SDM. These are stunning paints with a really sophisticated range of colours. We’re sure they will prove very popular with both home improvers and professional decorators.